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How Much Is BOTOX®?

Posted February 11, 2026 in BOTOX® Cosmetic

Woman getting a facial injection in her crows feet

BOTOX® Cosmetic is a quick way to smooth away lines and wrinkles for a more youthful appearance. The treatment is a go-to for men and women who want to turn back the clock, but what will it cost you? This blog discusses the cost of BOTOX® Cosmetic, the factors that can impact the price, and what you can expect to pay to keep those pesky wrinkles at bay.

5 Min Read:

What Is the Average Cost of BOTOX® Cosmetic?

The average cost of a BOTOX® Cosmetic treatment is $594, according to RealSelf data. The product comes in units, costing about $10 to $15 per unit at most providers in the US. Vials of BOTOX® Cosmetic contain 50 or 100 units. When comparing the cost of BOTOX® Cosmetic between providers, calculating the price per unit is the most accurate comparison tool.

BOTOX® Cosmetic is not the only neurotoxin available to treat dynamic wrinkles like crow’s feet and forehead lines. Providers may also offer Dysport®, XEOMIN®, or Jeuveau®. Each of these products varies slightly in price and how it works. BOTOX® Cosmetic was the first approved for treating wrinkles and remains the most popular.

Variables That Affect BOTOX® Cosmetic Cost

Multiple factors go into determining the cost of a BOTOX® Cosmetic treatment, including:

The Injector’s Experience, Qualifications, and Location

BOTOX® Cosmetic injectors vary considerably in their level of experience and qualifications. While expert injectors tend to charge more, they also know how to produce superior results. The location of your injector also affects price, with those located on the coast or in large cities usually charging more for their services.

The Number of Treatment Areas

BOTOX® Cosmetic is commonly used to treat dynamic wrinkles, or wrinkles that form when you make certain facial expressions. Treatment areas include:

  • Crow’s feet in the outer corners of the eyes
  • Glabellar lines between the eyebrows
  • Horizontal forehead lines

Some patients focus on a single area when scheduling their BOTOX® Cosmetic treatment, while others want to treat multiple locations in a single session. More areas require more units of the neurotoxin, increasing the price of your treatment.

The Number of Units Needed to Achieve the Desired Results

Each treatment area requires a different number of BOTOX® Cosmetic units. These official dosage guidelines come from Allergan, the manufacturer of BOTOX® Cosmetic:

  • Crow’s feet: 24 units
  • Glabellar lines: 20 units
  • Forehead lines: 20 units

These amounts are merely guidelines and may not accurately reflect the exact number of units any one patient might need to achieve their desired results. For example, patients with stronger facial muscles or more deeply etched lines may require a higher dosage, while patients with early signs of aging may do well with less.

The Cost of Maintaining Your BOTOX® Cosmetic Results

The results of this wrinkle treatment are temporary, so the actual BOTOX® Cosmetic price requires patients to calculate how often they need to repeat the procedure to maintain results. For most patients, treatments are recommended every four to six months, or two to three times each year. Some patients find that over time, they can go further between treatments as the neurotoxin appears to “train” facial muscles to remain relaxed longer.

Some practices, including Aspire Medispa, offer Allē, an aesthetics loyalty program from Allergan that includes BOTOX® Cosmetic. This program allows patients to earn points on their treatments to get discounts on subsequent sessions.

Get More Information About BOTOX® Cosmetic in Fresno

BOTOX® Cosmetic in Fresno remains one of the most popular ways to turn back the clock without surgery. This quick, easy treatment is performed by our experienced injectors at Aspire Medispa.

To find out if BOTOX® Cosmetic is the right choice for you, call our office at (559) 435-8477 or complete our online contact form.